Darby’s Burgers Ltd. uses the best quality meats in its burgers. However, this fact is not being marketed well to its potential consumers, leading to…

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​Darby’s Burgers Ltd. uses the best quality meats in its burgers. However, this fact is not being marketed well to its potential consumers, leading to a decline in sales. There is a growing demand for quality meat products among the health-conscious that could work in Darby’s favor. However, Darby’s must compete with fast-food chains that offer burgers at low prices. Which of the following statements describes Darby’s weakness according to SWOT analysis?

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  • Darby’s quality is not well-marketed or advertised to its potential consumers.
  • ​Darby’s must compete with fast-food chains that offer cheap burgers.
  • ​Darby’s uses good quality meats in its burgers.
  • ​There is a growing demand for quality meat products among the health-conscious.

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