Assess Dianrong’s business strategy
The case study in this unit detailed the business strategy of Dianrong, a company that began as a simple peer-to-peer lending company, but is now looking to diversify its product offerings across a wide range of FinTech sectors. It also discussed the potential challenges facing the Chinese banking system as the country’s wealth continues to grow, and examined the challenges facing the peer-to-peer lending industry in particular as the government seeks to implement stringent regulations on this growing sector.
In this small group discussion, consider the following questions:
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