External link to The Science Behind Our Obsession With Liking Things Online

The Science Behind Our Obsession With Liking Things Online

We’ve all done it: grazed through our Facebook newsfeeds and impulsively hit the like button. But beyond the fact that it’s so easy to use, what exactly is it that we find so irresistible about this tiny, seemingly innocuous function? And why are we so compelled to like people, updates and media online? According to Facebook, a like is “a way to give positive feedback or […]

External link to Is costumer behavior a quantitative science or qualitativ

Is costumer behavior a quantitative science or qualitativ

Introduction All of us are consumers. We consume good everyday, we consume and buy products and services according to our needs, preferences and buying power. What we buy, how we buy, where and when we buy, in how much quantity we buy depends on our social and cultural background and our age and family but also on our perception, attitudes, beliefs and values, motivation, personality, […]

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