1. What type of pricing strategy did Netflix use in 2011? In 2011, that is when Netflix introduced a new way of price where they were going to charge 15.98 for online stream services and a check out of one DVD. Originally, it was 9.99. They then offered a price for 7.99 for ONLY online streaming services or 7.99 for ONLY DVD services. Obviously, based from the backlash of their consumers, this price did not stay for long. (THIS IS NOT PLAGIARISM! THIS WILL HELP ANSWER MY ACTUAL REAL QUESTION!)
I am thinking it may be of these options:
Two-Part Pricing –
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.