Can you explain and gives an example.The set of benefits a company promises to deliver to its consumers to satisfy their needs is called: a…

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14.The set of benefits a company promises to deliver to its consumers to satisfy their needs is called:

a. a money-back guarantee

b. low pricing

c. a value proposition

d. good customer service

15.Each department in a company that carries out value-creating activities can be thought of as a link in the company’s:

a. market development

b. product development

c. business portfolio

d. value chain

16.The act of obtaining a desired object from someone by offering something in return speaks most closely to:

a. needs, wants and demands

b. market offerings

c. value and satisfaction

d. exchange relationships

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