Discuss the role of price in the marketing strategy for Rolex watches. Contrast Timex’s price strategy with Rolex’s strategy. Which elements from the steps (above) are most (and least) important in p
Discuss the role of value in the marketing policy for Rolex watches. Contrast Timex's value
policy delay Rolex's policy. Which elements from the steps (above) are most (and lowest) material in pricing policy for each mark? The Toyota Camry and the Lexus ES 350 are very common but the ES 350 is valued actually higher than the Camry. Why is the Lexus consumer part disposed to pay the bonus for Lexus? Explain in stipulations of fruit benefits and psychological/social benefits. Why susceptibility manufacturers such as Toyota and Ford cull not to own their dealers but instead confirm contractual relationships delay them?What are the advantages and limitations of the use of multiple deeds of classification by a manufacturers? Give one issue. How do hotel marks, such as Marriott, husband omni deed classification?Discuss each kind of perpendicular marketing rule (VMS) - company-owned, contractual (3 kinds) and administered. Identify and sift-canvass some of the factors that should extension the tend internal collaborative relationships in perpendicular marketing rules.